Last modified: August 18, 2023
Blue Cross and Blue Shield of North Carolina (“Blue Cross NC,” "Company," "We," “Our” or “Us”) respects your privacy and is committed to protecting it.
This policy describes the types of information we may collect from you or that you may provide when you visit or use our Website, including any subdomains (“Website”), our Blue Connect℠ Member Portal (“Member Portal”), our Blue Cross NC mobile application (“Application”) and any other online interfaces and digital tools, collectively referred to as our “Digital Services.” This policy also describes our practices for collecting, using, disclosing and protecting that information.
This policy applies to information we collect:
This policy does not apply to information collected by:
Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Digital Services. By accessing or using our Digital Services, you agree to this privacy policy. This policy may change from time to time (see Changes to our privacy policy). Your continued use of these Digital Services after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.
Although parents and guardians may use these Digital Services on behalf of their children, our Digital Services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a child under 13 years of age, do not send any information about yourself to us through our Digital Services. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information.
We collect several types of information from and about users of our Digital Services, including information:
We collect this information:
The information we collect from you on or through our Digital Services may include:
As you navigate through and interact with our Digital Services, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions and patterns, including:
The information we collect automatically is only statistical data and does not include personal information, but we may maintain it or associate it with personal information we collect in other ways or receive from third parties. This information helps us to improve our Digital Services and to deliver a better and more personalized service, including by enabling us to:
The technologies we use for this automatic data collection may include:
Some content or applications, including advertisements, on the Digital Services are served by third-parties, including advertisers, ad networks and servers, content providers and application providers. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our Digital Services. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.
We do not control these third parties' tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly. For information about how you can opt out of receiving targeted advertising from many providers, see Choices about how we use and disclose your information.
We use information that we collect about you or that you provide to us, including any personal information:
We may use the information we have collected from you to enable us to display advertisements to our advertisers' target audiences. Even though we do not disclose your personal information for these purposes without your consent, if you click on or otherwise interact with an advertisement, the advertiser may assume that you meet its target criteria.
We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.
We may disclose personal information that we collect or you provide as described in this privacy policy:
We may also disclose your personal information:
We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:
We do not control third parties' collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative ("NAI") on the NAI's website.
You can review and change your personal information by logging in to Blue Connect and visiting your account profile page.
You may contact us to request access to, correct or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.
We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration and disclosure. All information you provide to us is stored on our secure servers behind firewalls. The chat feature and all online forms that include information captured from our users are secured using Transfer Layer Security (TLS), which encrypts the information as it travels from a desktop to our server.
The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Digital Services, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.
Unfortunately, the transmission of information via the internet is not completely secure. For your protection, please don't send email to us that contains your personal information. We cannot guarantee the security of these emails before they reach us, in contrast to the security precautions in place when you send us personal information through an online form on our Digital Services. If you're a member, we suggest you use the Blue Connect Inbox to send secure messages and receive secure messages from us. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Digital Services.
It is our policy to post any changes we make to our privacy policy on this page with a notice that the privacy policy has been updated on the Digital Services home page. If we make material changes to how we treat our users' personal information, we will notify you through a notice on the Digital Services home page. The date the privacy policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date, active and deliverable email address for you, and for periodically visiting our Digital Services and this privacy policy to check for any changes.
To ask questions or comment about this privacy policy and our privacy practices, contact us.
Blue Cross and Blue Shield of North Carolina does not discriminate on the basis of race, color, national origin, sex, age or disability in its health programs and activities. Learn more about our non-discrimination policy and no-cost services available to you.
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© 2023 Blue Cross and Blue Shield of North Carolina. ®, SM Marks of the Blue Cross and Blue Shield Association, an association of independent Blue Cross and Blue Shield Plans. Blue Cross NC is an abbreviation for Blue Cross and Blue Shield of North Carolina. Blue Cross and Blue Shield of North Carolina is an independent licensee of the Blue Cross and Blue Shield Association.