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About Blue Connect

Access wellness programs

Access wellness programs

Our wellness tools help you learn how to live healthier every day. Register for Blue Connect℠ to access these extra benefits and perks.

Wellness programs to support healthy choices

Based on your plan, you can access a variety of different wellness programs. You can see what’s available to you in the Wellness section in Blue Connect.

Types of programs we offer:

  • Lifestyle coaching
  • 24/7 nurse support
  • Nutritional counseling
  • Mental health support
  • Discounts and rewards

Program highlights

Health and wellness discounts

Blue3651 offers exclusive deals and discounts on gym memberships, meal kits, fitness gear and more.

Support for chronic conditions

Our Nurse Support Program2 helps members manage chronic conditions through personalized support from registered nurses.

Nutritional counseling

Members can meet with a dietician3 to learn how to plan menus and create healthy eating habits for the whole family.

Want more wellness insights?

Our blog, Point of Blue, is full of helpful information about fitness, nutrition, managing chronic conditions and living a healthy lifestyle.

Heart Health

Track heart health

Decrease heart disease risk by tracking your heart health.


8 nutrition tips for a healthy life

A registered dietician's secrets to success.

Healthy Living

Stay motivated to exercise

Tips for long-term success.


Blue Cross NC offers wellness programs as a convenience to aid members in improving their health; results are not guaranteed. Blue Cross NC may contract with independent third-party vendors for the provision of certain aspects of our wellness programs and is not liable in any way for goods or services received from them. These vendors do not offer Blue Cross or Blue Shield products or services. Blue Cross NC reserves the right to discontinue or change our wellness programs at any time. These programs are educational in nature. They are intended to help members make informed decisions about their health and comply with their doctor’s plan of care. Decisions regarding care should be made with the advice of a doctor.

  1. Blue365 offers access to savings on items that members may purchase directly from independent vendors, which are different from items that are covered under the policies with Blue Cross NC. Any disputes regarding these products and services may be subject to the Blue Cross NC grievance process. Blue Cross and Blue Shield Association (BCBSA) may receive payments from Blue365 vendors. Neither Blue Cross NC nor BCBSA recommends, endorses, warrants or guarantees any specific Blue365 vendor or item. This program may be modified or discontinued at any time without prior notice.

  2. Blue Cross NC offers the Nurse Support Program for your convenience and is not liable in any way for the goods or services received; results are not guaranteed. Decisions regarding your care should be made with the advice of your doctor. Blue Cross NC reserves the right to change or discontinue this program at any time without prior notification from Blue Cross NC.

  3. Members can make an appointment for nutritional counseling with an in-network registered dietitian. Visit limitations are determined by your plan’s coverage. Refer to your benefit booklet for specifics. Additional fees may apply if visiting an out-of-network provider.