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Fearless YOU

Live Fearless - Blue Cross and Blue Shield of North Carolina


Leaping into a new venture. Facing challenges with bravery. There are many ways to Live Fearless, and we celebrate North Carolinians who live this philosophy day in, day out.

Kim Cocce

She Lifts Olympic Weights, Medical Texts, and Everyone's Spirits

Vivian Howard

The chef who's been writing her life through food.

Leigh-Kathryn Bonner

A Passion to Help Save the Planet by Saving the Bees

Dorian Bolden

“Follow your passion, believe in yourself, and never give up — the money will follow.”

Molly Demarest

“My job at American Underground evolved from developing buildings to developing people.”

Jessica McDonald

Soccer fans know her as a top scorer in the NWSL. Jeremiah knows her as “mom.”

Bridget McMinn

Facing cancer with an attitude of gratitude and an appreciation of life.

Joanne P. McCallie

“Choice not Chance” is Coach P’s philosophy in sports and life.

Find More Fearless Stories

Fearless Nation: Fresh Air

It’s almost hard to believe that indoor air is more polluted than the outdoors. It’s even harder to believe it when someone’s selling you fresh outdoor air. Wait, what? You heard us and now you have to see it to believe it. Check out one of our latest stunts we pulled off—all in the name of #LiveFearlessNC.

Walking is man's best friend
Playing in the dirt strengthens immunity
Americans are in cars as much as they are outside